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| Image Courtesy: Facebook Page of ASUS India |
Smartphones have already changed the way we live our lives.
Although popularized initially as a handy emailing tool for busy executives on
the move, now, smartphones have become an integral part of people’s lives, and
used for leisure, entertainment, social networking, photography etc. Smartphone
has become ubiquitous.
Although popularized initially as a handy emailing tool for busy executives on
the move, now, smartphones have become an integral part of people’s lives, and
used for leisure, entertainment, social networking, photography etc. Smartphone
has become ubiquitous.
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| Exclusive Superpass for ZenFestival 2015 |
It was in the month of April, 2015 that I got to attend ASUS
ZenFone 2 launch. I was equally excited when I got my ‘Exclusive Superpass’
invite for the launch event at Jawaharlal Nehru Stadium for unleashing the
superpowers of new variants of ZenFone on 6th August, 2015. This
turned out to be a huge event, rather it actually turned out to be a festival
in real sense – the Zen Festival. Media, bloggers, technical experts, young
students from various institutes formed the audience. ASUS’ attempt to have
more real-time interaction, closer relationship with consumers reflected
through this Zen Festival and is incredible.
ZenFone 2 launch. I was equally excited when I got my ‘Exclusive Superpass’
invite for the launch event at Jawaharlal Nehru Stadium for unleashing the
superpowers of new variants of ZenFone on 6th August, 2015. This
turned out to be a huge event, rather it actually turned out to be a festival
in real sense – the Zen Festival. Media, bloggers, technical experts, young
students from various institutes formed the audience. ASUS’ attempt to have
more real-time interaction, closer relationship with consumers reflected
through this Zen Festival and is incredible.
 |
| Me at the event along with friends Pooja, Vivin, Vijay, Raj |
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| My Incredible T-shirt and Zenny |
I was overwhelmed to see the huge turnout of audience. Although I regret not being able to meet many of my blogger friends. The registration area had Digital Graffitti wall and Photo Op Zone as well. People enjoyed clicking themselves in these zones. The auditorium was also jam packed.
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| Image Courtesy: Facebook Page of ASUS India |
Let me try to share with you a glimpse of ZenFestival event.
The event was hosted by very famous VJ Cyrus Sahukar. He
interacted with the audience as well. The event kickstarted with an awesome
performance by drummers and dancers.
interacted with the audience as well. The event kickstarted with an awesome
performance by drummers and dancers.
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| Host Cyrus Sahukar; Image Courtesy: Facebook Page of ASUS India |
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| Drummers & Dancers; Image Courtesy: Facebook Page of ASUS India |
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| Drummers & Dancers; Image Courtesy: Vijay Raj – IClickd |
It was followed by ASUS Chairman
Jonney Shih taking stage to do the announcements and launch formalities. He
expressed his delight : “We are very excited to bring our latest ZenFone models
and all new ZenPad series to the Indian Market. These brand new innovations are
each an empowering luxury that strikes the perfect balance of beauty,
functionality and performance, and offers Indian consumers a premium user
experience tailored to their individual mobile needs.”
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| ASUS Chairman Jonney Shih; Image Courtesy: Facebook Page of ASUS India |
Jonney Shih expressed his
gratitude towards India for welcoming ASUS ZenFone 2 with open arms. He
mentioned about 25000 units’ sale on a single day in India and also about 15,00,000 shipments made to India during the
period of last one year. He also spoke about the ZenFone 2’s performance in
other countries globally viz. Taiwan, China, South East Asia, France, Italy,
Japan, US etc.
gratitude towards India for welcoming ASUS ZenFone 2 with open arms. He
mentioned about 25000 units’ sale on a single day in India and also about 15,00,000 shipments made to India during the
period of last one year. He also spoke about the ZenFone 2’s performance in
other countries globally viz. Taiwan, China, South East Asia, France, Italy,
Japan, US etc.
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| Indian Market appears to be very good for ASUS ZenFone |
Announcements were made in regard to the features, pricing and
availability of the latest additions to the ZenFone and ZenPad families viz.
ZenFone 2 Deluxe, ZenFone 2 Laser, ZenFone Selfie, ZenPad 7.0, ZenPad 8.0 and
last but not the least ZenFone Max.
availability of the latest additions to the ZenFone and ZenPad families viz.
ZenFone 2 Deluxe, ZenFone 2 Laser, ZenFone Selfie, ZenPad 7.0, ZenPad 8.0 and
last but not the least ZenFone Max.
Jonney Shih unleashed the superpowers of ZenFone 2 Deluxe,
ZenFone 2 Laser. Actress Sonakshi Sinha joined Jen Chuang (from
ASUS Design Team) to launch ZenFone Selfie. Sonakshi even tried some selfie
on-the-spot. Jen Chuang later unveiled ZenPad 7.0 and ZenPad 8.0. The event
also saw the worldwide debut of incredible new model ZenFone Max, which was
done by Jonney Shih.
ZenFone 2 Laser. Actress Sonakshi Sinha joined Jen Chuang (from
ASUS Design Team) to launch ZenFone Selfie. Sonakshi even tried some selfie
on-the-spot. Jen Chuang later unveiled ZenPad 7.0 and ZenPad 8.0. The event
also saw the worldwide debut of incredible new model ZenFone Max, which was
done by Jonney Shih.
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| Jen Chuang; Image Courtesy: Vijay Raj – IClickd |
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| Actress Sonakshi Sinha; Image Courtesy: Vijay Raj – IClickd |
Zenny made a cute appearance on
stage giving good moments of entertainment.
stage giving good moments of entertainment.
 |
| Zenny and Jonney; Image Courtesy: Facebook Page of ASUS India |
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| Unleashing Superpowers; Image Courtesy: Facebook Page of ASUS India |
The details about different ZenFone mobiles are mentioned below.
ZenFone 2 Deluxe: See the Crystal Miracle
ZenFone2 Deluxe introduces a stunning new multifaceted polygonal
design aesthetic to the ZenFone 2, offering beauty and power in abundance. It
includes the latest ASUS ZenUI – the world’s first fully-customizable mobile
interface – and Trend MicroTM security
software for safe web browsing.
design aesthetic to the ZenFone 2, offering beauty and power in abundance. It
includes the latest ASUS ZenUI – the world’s first fully-customizable mobile
interface – and Trend MicroTM security
software for safe web browsing.
ZenFone 2 Laser: See at the Speed of Light
It includes laser auto-focus technology in its 13MP PixelMaster
camera for clear, near-instant shots. Available in 5 inch, 5.5 inch, and 6.0
inch versions with upto 1920 X 1080 – pixel full HD resolution, ZenFone 2 Laser
also incorporates the latest and toughest Corning Gorilla Glass 4. It boasts an
upto octa-core 64-bit Qualcomm® SnapdragonTM processor with upto 3 GB of fast memory for
unwavering performance.
camera for clear, near-instant shots. Available in 5 inch, 5.5 inch, and 6.0
inch versions with upto 1920 X 1080 – pixel full HD resolution, ZenFone 2 Laser
also incorporates the latest and toughest Corning Gorilla Glass 4. It boasts an
upto octa-core 64-bit Qualcomm® SnapdragonTM processor with upto 3 GB of fast memory for
unwavering performance.
ZenFone Selfie: See the Perfect You
ZenFone Selfie is the ultimate choice for selfies, with its twin
13MP PixelMaster cameras and a dual-colour, dual-LED Real tone flash at both
front and rear. It is a trailblazing fusion of fashion, technology and
craftsmanship that lets users see their perfect selves. It also has laser
auto-focus for ultra-fast shots with complete clarity. Its ergonomic arc design
and intuitive rear key makes capturing selfies easier than ever, with live
digital cosmetics to aplly some magical glamour – all enjoyed instantly on the
stunning 5.5-inch Full HD display.
13MP PixelMaster cameras and a dual-colour, dual-LED Real tone flash at both
front and rear. It is a trailblazing fusion of fashion, technology and
craftsmanship that lets users see their perfect selves. It also has laser
auto-focus for ultra-fast shots with complete clarity. Its ergonomic arc design
and intuitive rear key makes capturing selfies easier than ever, with live
digital cosmetics to aplly some magical glamour – all enjoyed instantly on the
stunning 5.5-inch Full HD display.
ZenFone Max: See for Longer
ZenFone Max is the latest addition to ZenFone family. It
features an ultra-high-capacity 5000 mAh battery for incredible battery life,
plus a 13MP PixelMaster amera with laser auto-focus for near-instant focusing
and exceptional clarity.
features an ultra-high-capacity 5000 mAh battery for incredible battery life,
plus a 13MP PixelMaster amera with laser auto-focus for near-instant focusing
and exceptional clarity.
ASUS ZenPad 7.0 and 8.0
These are the premium 7-inch and 8-inch tablets that combine
refined styling, incredible entertainment capabilities with rich and vivid
visual experience, and are the world’s first tablets to offer customizable
functionality, as well as being the world’s first tablets to integrate DTS-HD
Premium SoundTM for the ultimate sound experience.
refined styling, incredible entertainment capabilities with rich and vivid
visual experience, and are the world’s first tablets to offer customizable
functionality, as well as being the world’s first tablets to integrate DTS-HD
Premium SoundTM for the ultimate sound experience.
ZenPad is the world’s first tablet to feature an innovative
interchangeable cover design that lets users easily customize their tablet with
functional back covers. These can provide extra features and additional colour
options, while perfectly matching ZenPad’s looks. Zen Clutch is a sophisticated
carrying and protection solution for ZenPad; Zen Case lets users outfit ZenPad
in their choice of five sleek or vivid colours and features a fine leather
tecture; and Audio Cover brings immersive 5.1 – channel surround sound to a
tablet for the first time. Power Case extends ZenPad’s battery life, giving
users upto 16 hours of usage to easily get them through their day or even the
long international flights.
interchangeable cover design that lets users easily customize their tablet with
functional back covers. These can provide extra features and additional colour
options, while perfectly matching ZenPad’s looks. Zen Clutch is a sophisticated
carrying and protection solution for ZenPad; Zen Case lets users outfit ZenPad
in their choice of five sleek or vivid colours and features a fine leather
tecture; and Audio Cover brings immersive 5.1 – channel surround sound to a
tablet for the first time. Power Case extends ZenPad’s battery life, giving
users upto 16 hours of usage to easily get them through their day or even the
long international flights.
ZenPad is available with LTE/3G connectivity and phone
functionality or as a Wi-Fi- only model.
functionality or as a Wi-Fi- only model.
Comparison with IPhone 6 was done in many of the aspects,
whether it was in terms of price range, camera, photo quality etc.
whether it was in terms of price range, camera, photo quality etc.
Availability
ASUS ZenFone 2 Deluxe, ZenFone Selfie, ZenFone 2 Laser will be
available from August 2015 in India for online purchase through Flipkart, ASUS
Exclusive stores and authorized retailers.
Pre-Order it here:
available from August 2015 in India for online purchase through Flipkart, ASUS
Exclusive stores and authorized retailers.
Source of Images
Wherever, I have not mentioned any courtesy for images in this
post, those photographs are clicked by my mobile. For other images, I have
mentioned the courtesy.
post, those photographs are clicked by my mobile. For other images, I have
mentioned the courtesy.
I would like to thank my dear friend Vijay Raj who has shared
his photographs with me. He is a great photographer as well as a Tech Blogger.
Please see more photographs of this event ZenFestival by Vijay at IClickd
his photographs with me. He is a great photographer as well as a Tech Blogger.
Please see more photographs of this event ZenFestival by Vijay at IClickd
I have also picked up a few photographs from the facebook page of
ASUS India. Please have a look at this link of ASUS Page.
ASUS India. Please have a look at this link of ASUS Page.
Further Information
Please visit http://www.asus.com/in
for further information.
for further information.
Pre-Order it here:
http://www.flipkart.com/mobiles/~new-range-of-asus-zenfone/pr?sid=tyy%2C4io
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